Solution Manual for International Business, 5/E 5th Edition : 0273716549

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Product Details:

  • ISBN-10 ‏ : ‎ 9780273716549
  • ISBN-13 ‏ : ‎ 978-0273716549
  • Author:  Alan Rugman

A comprehensive introduction to International Business from authors at the forefront of research in international and strategic management. Taking a regional approach, this text challenges some of the underlying assumptions behind globalization and focuses on both the dominant economies the EU, the US and Japan as well as emerging markets in world trade, such as Brazil, India and China. The book also integrates analysis of the competitive environment and the internal resources of the firm to provide a strategic view of international business. The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines.

 

Table of Content:

PART ONE: THE WORLD OF INTERNATIONAL BUSINESS
1 Regional and Global Strategy
2 The Multinational Enterprise
3 The Triad and International Business

PART TWO: THE ENVIRONMENT OF INTERNATIONAL BUSINESS
4 International Politics
5 International Culture
6 International Trade
7 International Financial Markets and Institutions

PART THREE: INTERNATIONAL BUSINESS STRATEGIES
8 Multinational Strategy
9 Organizing Strategy
10 Production Strategy
11 Marketing Strategy
12 Human Resource Management Strategy
13 Political Risk and Negotiation Strategy
14 International Financial Management

PART FOUR: INTERNATIONAL BUSINESS STRATEGIES IN ACTION
15 Corporate Strategy and National Competitiveness
16 European Union
17 Japan
18 North America
19 Emerging Economies
20 China
21 Corporate Ethics and the Natural Environment

 

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