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Consumer Behavior Solomon 10th Edition Test Bank

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Consumer Behavior Solomon 10th Edition Test Bank

Product details:

  • ISBN-10 ‏ : ‎ 0132671840
  • ISBN-13 ‏ : ‎ 978-0132671842
  • Author: Solomon

Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people’s social experiences.

Table contents:

PART 1: FOUNDATIONS OF CONSUMER BEHAVIOR

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