Strategic Management Concepts and Cases 1st Edition Dyer Test Bank

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Product Details:

  • ISBN-10 ‏ : ‎ 1119324475
  • ISBN-13 ‏ : ‎ 978-1119324478
  • Author: Dyer

This package includes an unbound, loose leaf copy of ISBN 9780470937389 and a registration code for the WileyPLUS Learning Space course associated with the text. Before you purchase, check with your instructor or review your course syllabus to ensure that your instructor requires WileyPLUS Learning Space. Note that WileyPLUS Learning Space and traditional WileyPLUS codes are not interchangeable; check with your instructor to be sure that WileyPLUS Learning Space is required.

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Designed for the Strategic Management course, Strategic Management: Concepts and Tools for Creating Real World Strategy Binder Ready Version by Jeff Dyer, Paul Godfrey, Robert Jensen, and David Bryce will make your life easier. This text delivers an insightful and concise introduction to the concepts of strategy with a strong mix of professional applications drawing on the authors’ personal experiences. Acting as consultants for your classroom, the authors developed this product in a manner that helps to spark ideas, fuel creative thinking and discussion, and introduce innovative learning technologies that aids students.

 

Table of Contents

Section I. Overview

Chapter 1: What is Strategy?

Section II: External Environment

Chapter 2: External Environment Analysis: Opportunities and Threats

Section III: The Nature of Business Unit Competitive Advantage

Chapter 3: Internal Analysis: Finding a Firm�s Resources and Capabilities

Chapter 4: Cost Advantage

Chapter 5: Differentiation Advantage

Section IV: Corporate Level Strategies

Chapter 6: Corporate Strategy

Chapter 7: Vertical Integration and Outsourcing

Chapter 8: Strategic Alliances (Cooperative Strategies)

Chapter 9: International Strategies

Section V: Strategy in Dynamic Environments

Chapter 10: Innovative Strategies and Business Models

Chapter 11: Competitor Interaction

Section VI: Making and Implementing Strategy

Chapter 12: Strategy Implementation

Chapter 13: Corporate Governance and Ethics

Chapter 14: Strategy and Social Value Organizations

Casebook

Case 1: Walmart: Creating & Sustaining Competitive Advantage

Case 2: Coke and Pepsi: Competing for Leadership in the Beverage Industry

Case 3: Intel A: Dominance in Microprocessors

Case 4: Southwest Airline: Flying High with Low Costs

Case 5: Harley Davidson: Growth Challenges Ahead

Case 6: Intel B: The MacAfee Acquisition

Case 7: How Sourcing Helped Propel Nike to the Top in Athletic Footwear

Case 8: AT&T and Apple Strategic Alliance

Case 9: Samsung: Overtaking Philips, Panasonic, and Sony as the Leader in Consumer Electronics

Case 10: New Business Models from Netflix, Redbox, Hulu and others in Home Movie Entertainment

Case 11: Smart Phone Wars

Case 12: Lincoln Electric in 2013

Case 13: Four Ethical Vignettes

Case 14: Safe Water Network

Additional Cases:

Walmart vs. Amazon.com (recommended for Ch 1, 3, 4, 11)

Skype: Competing with Free (for Ch 10, 4, 11)

Sears: In Need of a Turnaround Strategy (for Ch 13)

 

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