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Product Details:

  • ISBN-10 ‏ : ‎ 1260727823
  • ISBN-13 ‏ : ‎ 978-1260727821
  • Author:  Paige Baltzan

Baltzan; M: Information Systems is an MIS fundamentals text written in an engaging visual, magazine format designed to intrigue your students from the start! Saturated with fascinating, sometimes hard-to-believe real-life examples that will keep students intrigued throughout the course.

Baltzans approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique writing approach is that business initiatives drive technology choices in a corporation. Therefore, each discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes difficult and often intangible MIS concepts, brings them down to a students level, and applies them using a hands-on approach to reinforce the concepts learned.

A derivative of the Baltzan; Business Driven Technology text, M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc.

 

Table of Content:

  1. Chapter 1: Management Information Systems: Business Driven Mis
  2. Introduction
  3. Section 1.1 ≫Business Driven Mis
  4. Competing In the Information Age
  5. Living the Dream Data Bits
  6. Data
  7. Fyi Computers are Everywhere
  8. Information
  9. Business Intelligence
  10. Analyzing Analytics Categorizing Analytics
  11. Knowledge
  12. Systems Thinking and Management Information Systems
  13. The Mis Solution
  14. Busted the Internet of Things is Wide Open—For Everyone!
  15. Systems Thinking
  16. Mis Department Roles and Responsibilities
  17. Show Me the Money is Technology Making us Dumber or Smarter?
  18. Due Diligence Data Analysis Gone Wrong
  19. Section 1.2 ≫Business Strategy
  20. Identifying Competitive Advantages
  21. My Not To-Do List What Happens on Youtube Stays on Youtube—Forever
  22. Four Key Areas of a Swot Analysis
  23. The Five Forces Model—Evaluating Industry Attractiveness
  24. Buyer Power
  25. Show Me the Money Swot Your Student
  26. Supplier Power
  27. Threat of Substitute Products Or Services
  28. Threat of New Entrants
  29. Rivalry Among Existing Competitors
  30. Analyzing the Airline Industry
  31. Fyi Sharing Data Around the World
  32. The Three Generic Strategies—Choosing a Business Focus
  33. Show Me the Money Death Of a Product
  34. Living the Dream One Laptop Per Child
  35. Value Chain Analysis—Executing Business Strategies
  36. Busted Listen to Spider-Man; He Knows What He’S Talking About!
  37. Up-and-Running Smart Carting
  38. Chapter 2: Decisions + Processes: Value Driven Business
  39. Introduction
  40. Section 2.1 >>Decision Support Systems
  41. Show Me the Money What Level are My Decisions?
  42. Making Business Decisions
  43. The Decision-Making Process
  44. Decision-Making Essentials
  45. Measuring Business Decisions
  46. Efficiency and Effectiveness Metrics
  47. The Interrelationship of Efficiency and Effectiveness MIS Metrics
  48. Show Me the Money Is It Effective or Is It Efficient?
  49. Due Diligence Get the Cow Out of the Ditch
  50. Using Mis to Make Business Decisions
  51. Operational Support Systems
  52. Analyzing Analytics Will They Stay or Will They Go?
  53. Managerial Support Systems
  54. Strategic Support Systems
  55. Busted You Accidentally Sent Your Confidential Email to Your Significant Other to Your Grandmother—OUCH!
  56. Analyzing Analytics Metrics That Matter to Me
  57. Fyi Was Stephen Hawking Ever Wrong? 52
  58. Using Ai To Make Business Decisions
  59. Machine Learning
  60. Section 2.2 >>Business Processes
  61. Living The Dream My Virtual Reality Check
  62. Up-and-Running Ready, Set, AlphaGo!
  63. Managing Business Processes
  64. Business Process Modeling
  65. Show Me the Money If It Ain’t Broke, Don’t Fix It
  66. Using Mis to Improve Business Processes
  67. Fyi IBM Watson Taking over the World
  68. Operational Business Processes—Automation
  69. Managerial Business Processes—Streamlining
  70. Show Me the Money No Guts in Business
  71. Strategic Business Processes—Reengineering
  72. Show Me the Money Streamlining Your Email
  73. Up-and-Running Build Robot, Save Life
  74. Data Mining
  75. Data Mining Process Model
  76. Data Mining Analysis Techniques
  77. Data Mining Modeling Techniques for Predictions
  78. Chapter 3: Ebusiness: Electronic Business Value
  79. INTRODUCTION
  80. Section 3.1 >>Web 1.0: Ebusiness
  81. Disruptive Technologies
  82. Disruptive versus Sustaining Technology
  83. Show Me the Money What Is Uber?
  84. The Internet and World Wide Web—The Ultimate Business Disruptors
  85. Due Diligence Unethical Disruption
  86. Web 1.0 The Catalyst for Ebusiness
  87. Expanding Global Reach
  88. Opening New Markets
  89. Reducing Costs
  90. Improving Effectiveness
  91. Show Me the Money DuckDuckGo!
  92. The Four Ebusiness Models
  93. Business-to-Business (B2B)
  94. Business-to-Consumer (B2C)
  95. Consumer-to-Business (C2B)
  96. Consumer-to-Consumer (C2C)
  97. Ebusiness Forms and Revenue-Generating Strategies
  98. Living the Dream Search Engines
  99. Ebusiness Tools for Connecting and Communicating
  100. Email
  101. Up-and-Running Social Media Marketing
  102. Instant Messaging
  103. Podcasting
  104. Videoconferencing (Zoom)
  105. Web Conferencing
  106. Content Management Systems
  107. Busted Virtual Abandonment
  108. Section 3.2 >>Web 2.0: Business 2.0
  109. Web 2.0: Advantages of Business 2.0
  110. Content Sharing through Open Sourcing
  111. Analyzing Analytics Analyzing Websites
  112. User-Contributed Content
  113. Collaboration Inside the Organization
  114. Collaboration Outside the Organization
  115. Networking Communities with Business 2.0
  116. My Not To-Do List Social Not Working
  117. Social Tagging
  118. Up-and-Running Disrupt Yourself
  119. Due Diligence Anti-Social Networking
  120. Business 2.0 Tools for Collaborating
  121. Blogs
  122. Wikis
  123. Fyi Are You Ready for Your Next Gig?
  124. Mashups
  125. Web 3.0: Defining The Next Generation of Online Business Opportunities
  126. Living The Dream Kiva Collaboration
  127. Egovernment: The Government Moves Online
  128. Fyi Using Hashtags
  129. Chapter 4: Ethics + Information Security: Mis Business Concerns
  130. INTRODUCTION
  131. Section 4.1 >>Ethics
  132. Information Ethics
  133. Busted Information: Does It Have Ethics?
  134. Information Does Not Have Ethics; People Do
  135. My Not To-Do List Do You Really Want to Risk It?
  136. Developing Information Management Policies
  137. Ethical Computer Use Policy
  138. Information Privacy Policy
  139. Acceptable Use Policy
  140. Due Diligence The Right to Be Forgotten
  141. Email Privacy Policy
  142. Show Me the Money 15 Million Identity Theft Victim
  143. Fyi Monitoring Employees
  144. Social Media Policy
  145. Workplace Monitoring Policy
  146. Busted How Much Would You Pay for Your Life?
  147. Section 4.2 >>Information Security
  148. Protecting Intellectual Assets
  149. Security Threats Caused by Hackers and Viruses
  150. Viruses: A Dangerous Threat to Business
  151. Show Me the Money Who Filed My Taxes?
  152. The First Line of Defense—People
  153. My Not To-Do List Fake News
  154. The Second Line of Defense—Technology
  155. People: Authentication and Authorization
  156. Due Diligence Office Bullying
  157. Data: Prevention and Resistance
  158. Attack: Detection and Response
  159. Fyi Home Security Systems
  160. Show Me the Money Hackers Love Phish, and I Don’t Mean the Band
  161. Module Two: Technical Foundations of Mis
  162. Chapter 5: Infrastructures: Sustainable Technologies
  163. Introduction
  164. Section 5.1 >>MIS Infrastructures
  165. The Business Benefits of A Solid Mis Infrastructure
  166. Supporting Operations: Information Mis Infrastructure
  167. Backup and Recovery Plan
  168. Disaster Recovery Plan
  169. Due Diligence I Don’t Have a Temperature, but I’m Positive I Have a Virus
  170. Show Me the Money Who Can Fix My iPhone?
  171. Business Continuity Plan
  172. Fyi Creating a BCP Plan
  173. Due Diligence Zombies Attack the University of Florida
  174. Supporting Change: Agile Mis Infrastructure
  175. Up-and-Running The Problem with Amazon
  176. Accessibility
  177. Availability
  178. Maintainability
  179. Portability
  180. Reliability
  181. Scalability
  182. Usability
  183. Section 5.2 >>Building Sustainable MIS Infrastructures
  184. Show Me the Money Ranking the -ilities
  185. Mis And The Environment
  186. Due Diligence Is Moore’s Law Dead?
  187. Increased Electronic Waste
  188. Living The Dream Solving the Ewaste Problem
  189. Increased Energy Consumption
  190. Increased Carbon Emissions
  191. Living The Dream Turning Carbon Emissions into Power
  192. Fyi Ewaste and the Environment
  193. Supporting The Environment: Sustainable Mis Infrastructure
  194. Grid Computing
  195. Show Me the Money How Big Is Your Carbon Footprint?
  196. Virtualized Computing
  197. Analyzing Analytics Sustainable Analytics
  198. Cloud Computing
  199. Fyi Virtualization for Your Cell Phone
  200. Busted Hack Attack
  201. Utility Computing
  202. Show Me the Money Upcycle Your Old PC
  203. Chapter 6: Data: Business Intelligence
  204. Introduction
  205. Section 6.1 >>Data, Information, and Databases
  206. Data Quality
  207. Data Type: Transactional and Analytical
  208. Data Timeliness
  209. Data Quality
  210. Show Me the Money Determining Data Quality Issues
  211. Data Governance
  212. Storing Data Using a Relational Database Management System
  213. Storing Data Elements in Entities and Attributes
  214. Creating Relationships through Keys
  215. Due Diligence That’s Not My Mother in the Casket!
  216. Coca Cola Relational Database Example
  217. Using a Relational Database for Business Advantages
  218. My Not To-Do List Yes, I Started the Internet
  219. Increased Flexibility
  220. Busted Follow the Data
  221. Increased Scalability and Performance
  222. Reduced Data Redundancy
  223. Increased Data Integrity (Quality)
  224. Increased Data Security
  225. Show Me the Money Excel or Access?
  226. Section 6.2 >>Business Intelligence
  227. Business Intelligence
  228. Due Diligence Unethical Data Mining
  229. The Problem: Data Rich, Information Poor
  230. The Solution: Data Aggregation
  231. Up-and-Running Big Data to the Rescue
  232. Data Warehouses
  233. Data Analysis
  234. Data Lake
  235. Data Cleansing or Scrubbing
  236. Show Me the Money Data Warehouse or Data Lake?
  237. Data Visualization
  238. Show Me the Money Clean My Data!
  239. Blockchain: Distributed Computing
  240. How Blockchains Work
  241. Blockchain Advantages
  242. Chapter 7: Networks: Mobile Business
  243. Introduction
  244. Section 7.1 >> Connectivity: The Business Value of a Networked World
  245. Overview Of A Connected World
  246. Wireless Networks
  247. Living The Dream Saving the World One Phone at a Time
  248. Wireless Network Categories
  249. Wireless MANs
  250. Up-and-Running Sports Sensors
  251. Show Me the Money Pokémon Go for Playgrounds
  252. Due Diligence Net Neutrality
  253. Protecting Wireless Networks
  254. Busted War Driving: Engineering or Piracy?
  255. Due Diligence Teddy the Guardian
  256. Mobile Enterprise Management
  257. Show Me the Money Where Would You GoPro?
  258. Due Diligence Should Airlines Allow Cell Phone Calls during Flights?
  259. Business Applications of Wireless Technologies
  260. Fyi Music in the Clouds
  261. Analyzing Analytics The Magic Mobility of Disney
  262. Busted Snapping a Theftie
  263. Module Three: Enterprise Mis
  264. Chapter 8: Enterprise Applications: Business Communications
  265. Introduction
  266. Building A Connected Corporation Through Integrations
  267. Section 8.1 >>Supply Chain Management
  268. Integration Tools
  269. Supply Chain Management
  270. Blockchain Revamping the Supply Chain
  271. Analyzing Analytics Buy One, Get One Groceries
  272. Technologies Reinventing the Supply Chain
  273. 3D Printing Supports Procurement
  274. Rfid Supports Logistics
  275. Living The Dream 3D Printing for Poverty
  276. Due Diligence 3D Printing Weapons
  277. Drones Support Logistics
  278. Robotics Supports Materials Management
  279. Fyi Drone Races
  280. Due Diligence Robots Took My Job
  281. Section 8.2 >>Customer Relationship Management and Enterprise Resource Planning
  282. Customer Relationship Management
  283. My Not To-Do List Fixing the Post Office
  284. Fyi Ruby Receptionists
  285. Evolution of CRM
  286. The Power of the Customer
  287. Measuring CRM Success
  288. Operational and Analytical CRM
  289. Show Me the Money Nice Emotions
  290. Marketing and Operational CRM
  291. Sales and Operational CRM
  292. Busted I’m Stuck in London and I’ve Been Robbed–Help Me!
  293. Customer Service and Operational CRM
  294. Due Diligence Customer Power to the Rescue
  295. Analytical CRM
  296. Show Me the Money AI Is My Co-worker
  297. Enterprise Resource Planning
  298. The Benefits of ERP
  299. Core ERP Components
  300. Extended ERP Components
  301. Measuring ERP Success
  302. Show Me the Money Classic Cars
  303. Organizational Integration with Erp
  304. On-Premise ERP
  305. Cloud ERP
  306. Hybrid ERP
  307. Up-and-Running Chatbot Sales
  308. Fyi Bean Integration
  309. Chapter 9: Systems Development and Project Management: Corporate Responsibility
  310. Introduction
  311. Section 9.1 >>Developing Enterprise Applications
  312. The Systems Development Life Cycle (SDLC)
  313. Phase 1: Planning
  314. Phase 2: Analysis
  315. Fyi Meetings, Meetings, No More Meetings!
  316. Phase 3: Design
  317. Phase 4: Development
  318. Phase 5: Testing
  319. Fyi Reducing Ambiguity in Business Requirements
  320. Fyi Scratch
  321. Phase 6: Implementation
  322. Analyzing Analytics Bugs Everywhere
  323. Phase 7: Maintenance
  324. Software Development Methodologies
  325. Agile software development methodologies
  326. Show Me the Money Picking Great Projects
  327. Busted Responding to Dilemmas
  328. Section 9.2 >>Project Management
  329. Using Project Management to Deliver Successful Projects
  330. Unclear or Missing Business Requirements
  331. Skipped Phases
  332. Fyi Time Management Applications
  333. Changing Technology
  334. The Cost of Finding Errors in the SDLC
  335. Balance of the Triple Constraint
  336. Primary Project Planning Diagrams
  337. Due Diligence Work Breakdown Structures
  338. Outsourcing Projects
  339. My Not To-Do List Honestly, It Cost $7,500 for a Steak Dinner
  340. Due Diligence Global Work Breakdown Structures
  341. Outsourcing Benefits
  342. Outsourcing Challenges
  343. Show Me the Money Death March
  344. Glossary
  345. Notes
  346. Index

 

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